CHEP - One Pallet

August 2008

A micro-site created to demonstrate CHEP's commitment to the environment.

This project was a great opportunity for WiredViews to showcase our design and custom programming capabilities all at once. CHEP had developed a great environmental calculator that demonstrated how using their pallets and other pooling products are better for the environment than their competitor's offering.  The problem was that the calculator was developed in a spreadsheet which made it impossible to reach the target audience.  That's where we came in.

We extracted the math from the spreadsheet and created this web interface allowing perspective CHEP clients to understand the CHEP advantage.  Thanks to email blasts and ad campaigns this site saw a lot of traffic and proved to be one of CHEP's most successful communications.  All leads generated from this site were instantly recorded within the CHEP.com site's content management system (CMS).

We worked very closely with our partner company Say It Loud coming up with the design and concept for this effort.