Facebook's Advertising Is All Grown Up, Are You?

Lyndsey Tyhosky // 2.6.2015

My first memory of Facebook was in the summer of 2005. My high school BFF nonchalantly told me she was going to use this thing called “Facebook”. I had no idea what she was talking about. She described it as “a yearbook for college” and explained ...

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I Was Going To Post This On Facebook - But I Want You To See It

James Bischoff // 5.2.2014

It started slowly, with minor declines in reach. You assumed it was, simply, the result of content that missed your target market. Not the end of the world, you adjusted, you verified your insights, and you double-checked your target demographics and optimal post stra ...

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